CLOUDROCK
CORE VALUES
Competence
We prove our worth through real results, not résumés. Every day, we sharpen our skills, challenge our thinking, and level up — because competence is earned, not assumed.
We ask: “Did I get better today?”
CURIOSITY
We learn by being curious. We ask questions, do research, validate results and never rest on our laurels. We dive deep beyond the surface to understand the ‘how’ and the ‘why’. We love to work with people who are always learning and innovating and who make decisions based on facts and data, not tradition and myth.
We ask: “Did I find a better way today?”
Challenger
Being a challenger is not about your size or market position; it is, above all, a state of mind. It is about having the ambition to punch above your weight class. It’s about making sacrifices and not trying to be all things to all people. It’s about building thought leadership and brand momentum first. We will bring an intelligent naivety to all our work and simply do not care about ‘how it’s always been done.’
We ask: “Did I dare today?”
Community
We believe in fostering, engaging and contributing to our community, be it our community of marketing professionals or the one where we live in. We want to build meaningful connections both on and off the web.
We ask: “What did I contribute today?”
Commerce
Marketing without real business results is just noise — and we don’t do noise. Every strategy, every execution, every idea must create business value. Otherwise, it doesn’t belong here.
We ask: “Did we move the needle today?”
